Web Design & Development
A website is a vital component of business success in the 21st century. More and more people, young and old, are turning to the web for their source for information.
There are two essential pieces to websites: design and functionality. The site for your company has to provide the information your customers need, and just as important, do it in an eye-pleasing manner.
In most small towns and cities, you will find two types of web designers: those who design great looking sites but their sites lack functionality and those whose sites function very well but don't look professional. xclntDesign is one of those companies that can provide both: a website that looks great and professional and provides the user with an experience they would repeat if they had to.
We live in an electronic world. A number of the common practices businesses utilize every day can now be done online, with greater ease and fewer errors.
Would you like to migrate some of your business practices online? xclntDesign can build custom web applications to suit just about every need. Things like simple or complex forms, employee time management, and scheduling calendars no longer need to be on pieces of paper all over your office; they can all be at your fingertips online.
Responsive Web Design
Also, one needs to consider the emerging mobile device market. Can your website be easily found and navigated on a mobile device? If not, you are missing out on potential new customers and revenue! Not to worry, all website designs from xclntDesign include a responsive design. What is a responsive website? Responsive websites are websites designed to reorient and reorganize themselves to take advantage of the viewable area of the device the user is using. Your website will easily be seen and read when viewed on a desktop, laptop, tablet, or smartphone — no pinching and zooming, no eye-straining, or accidentally hitting small buttons. Also, when viewed on mobile devices like smartphones and tablets, the site is optimized to load faster, improving the visitors' experience and improving your standing with Search Engines, as they like to see fast-loading websites on those types of devices.
There is so much more than an excellent design for launching a website that will help generate leads for your company. xclntDesign, utilizing data and information from many big names on the web, has created custom tools to make sure your website is the best it can possibly be.
We have created custom reports using data from Google, Facebook, and others, to show you exactly how your website is performing. Get feedback on metrics like Most Viewed Pages on your site, or how many new likes you received on Facebook, all in an easy-to-read weekly and monthly report.
xclntDesign can automatically pull your reviews from Google and Facebook for display on your website. Having unfiltered reviews from 3rd party sites adds validity to the reviews; these reviews are generally unsolicited and honest, making them more useful to potential customers.
PPC Click Fraud Monitor
One of the biggest concerns people have with pay-per-click advertising is that they think that people can just repeatedly click on their ad and cost them money. Google is excellent at stopping this practice and has systems in place to remedy any unnecessary charges. xclntDesign has created a system that is a little more strict than Google's and alerts us to potential abuse so we can take steps to make sure the offenders never see your ads again.
You want to make sure that your website is accessible to the broadest range of potential customers possible. So you tell your designer to make sure people with PCs, people with Macs, people with iPhones, and people with Android phones can use your site.
But what about people with disabilities? Can they use your site?
xclntDesign periodically runs accessibility audits on all of our websites. These audits show us items on a webpage, which may cause trouble for a person with disabilities; things like unlabeled images, missing closed captions on videos, and reduced color contrast for the colorblind are just some of the issues we can detect and correct.
Website Performance Audits
Google has a fantastic tool that allows web developers to see how their websites perform when it comes to speed, accessibility, and web design standards. xclntDesign utilizes this tool to analyze every page of a website to see what we're doing right so we can duplicate it, and what we could be doing better so we can fix it now and for the future.
That's not all
We also provide Search Engine Optimization (SEO) services to all of our websites from the time of initial construction. We monitor traffic to the sites we design and continually suggest improvements that can be made to the site to help improve user experience and search engine rankings.
In addition to all of those services, xclntDesign also specializes in the Google Ads Internet Marketing Program, sometimes referred to as "Pay-Per-Click." xclntDesign combines this type of effective marketing, Search Engine Optimization and website design/development to make HIGHER QUALITY websites, which results in HIGHER VISIBILITY and HIGHER ROI. These qualities make us distinctly different from most internet-based companies as they usually specialize in just one of those fields; xclntDesign can offer our clients all three!
Let us show you how we can help grow your business!