Every Door Direct Mail®

Every Door Direct Mail®

When you are looking to reach your ideal customer, in a particular neighborhood, area or zip code - Every Door Direct Mail (EDDM) is a solution that will reach the customers that matter the most to you.

EDDM eliminates the cost and aggravation of purchasing expensive mailing lists by delivering to the areas you specify in a specific addressing format (i.e., "Local Postal Customer"). EDDM also eliminates the cost of direct mail marketing permits, which can run your business as much as $450.

With this type of mailing, you create a mail piece, and you would select specific carrier routes within a zip code to mail to, and everyone on that carrier route would receive your mail piece. This is perfect if you are a business and if the demographic makeup of a specific carrier route matches your preferred audience. When you use EDDM, you are free to create your designs and layouts to suit your customer's tastes. xclntDesign will work with you to brand your mailer and to create an attractive presentation.

All direct mail clients, including EDDM, which have a website administered through xclntDesign, will also get a unique landing page on their website. This page is solely to appeal to the campaign's target audience, giving the whole project a much more personal feel. We also create the page to funnel the visitors through a process that increases the likelihood of taking valuable action on your website, such as making a purchase or booking an appointment.

Also, all direct mail projects for xclntDesign web clients include a phone number and web tracking analytics. By utilizing a tracking phone number and tracking components on your website, we can see EXACTLY how many people responded to your EDDM campaign, whether they call from your mail piece or visit your site first. Either way, we will be able to log their visit giving you data to determine your return-on-investment (ROI) down to the penny. How's that for results!

The ease and convenience of EDDM provide you with a trackable way to get your message directly to the customers you want with the assurance that your materials will be delivered promptly.

Some of our most recent work.

GSI

GSI

GSI is a low-voltage company that specializes in security and data cabling.

Their existing logo spelled out the company name; they wanted to take focus off the security part of their name to promote their other services, so we just went with the initials in a new logo, showing off a connected globe.

Mid-Florida Agencies

Mid-Florida Agencies

Brand new website for a local health insurance agent's office. They have existing corporate branding, so we took that and expanded on it. Our concept was to create something that was both professional and inviting. We used fun graphics and the corporate colors throughout.

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Professional Waterfront Cleanup

Professional Waterfront Cleanup

Website redesign for a waterfront property cleanup company from Leesburg, Florida.

Professional Waterfront Cleanup has been a client of ours for a number of years, and every few years, we suggest a refresh of their website. This keeps the design modern, and the content can be changed to match the evolution of the company's business model.

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Gator Clean

Gator Clean

Launch of a redesigned responsive website for a carpet and tile cleaning company in Lake County, Florida.

Gator Clean had a story to tell, and chose use to tell it. The owner's daughter had become ill, and during a trip to the ER, he was asked "Did you recently have your carpets cleaned?" When he answered yes, he was told that the disease his daughter had developed could have been caused by the toxic chemicals used by some carpet cleaners. He vowed to not let that happen to anyone else, so he started Gator Clean, using non-toxic cleaning agents to keep people and pets safe.

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Got Watts Electric

Got Watts Electric

This was a complete redesign. Over the years, the client had added many different things to the original site, making it look disjointed. We took all of those things and simplified the design, while tying everything together to make the site look uniform and must easier for the user to read and navigate.

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