5 Things Missing From Your Website

5 Things Missing From Your Website

If there’s one thing we have learned constructing websites is that they are never really done. A website is a lot like the guys who paint the Golden Gate Bridge in San Francisco…they just hire a crew who works year-round, they start at the top and work there way to the bottom, and when they get there, they go right back to the top and start again. You should see your website and your web developers exactly the same. Your website should never be done. You should always be looking to improve it, make it more engaging and keep up with evolving technologies.

But with all that, there’s a few things every website should have, but oddly we see them left out of many websites! Even the most expensive, well designed websites sometimes lack these simple things. So do your business a favor and check and make sure you got your bases covered and that these 5 things are present in your website!


This may sound ridiculous, but many websites don’t have clear contact information on them. They may be missing it completely, or maybe it’s hard to find. But in any case, your phone number and address should be clearly visible, above-the-fold (old newspaper term) and preferably on every page. If you are a service based business you should still have your address present, but perhaps just in the website’s footer or on the contact page. And that’s another thing, even if the phone number and address is on every page…you still need a contact page! And one with complete information, maybe a map and a form, but DO NOT put any email addresses on there as you are just inviting SPAM.

And make sure your contact information is consistent with how your contact information is displayed across the internet. Your business name, address and phone number should be IDENTICAL on all 3rd party websites and your own website, NO EXCEPTIONS! And also, make sure it’s indexable by search engines. If Google can’t see it, it’s useless.


Everyone is on Social Media. Everyday, over 1 billion people log onto Facebook alone! Think of that number…it’s staggering. It’s is so important to harness to power of this medium. Setup your social networks and engage with the users. But don’t forget to add all your social media links to your website, once again on every page. People will find you through Facebook, and they can find your Facebook through your website. Don’t miss that traffic!


This is a big issue we come across frequently. We are awesome an writing content for our customers. We can write detailed articles on the products and services with ease, but when it comes to the “About Us” page, we insist that our clients write it themselves. It’s supposed to be personable. From the heart and real! And it’s super important. Make sure you tell everyone why you do what you do, support it with facts, be sincere, demonstrate your expertise in your field and use real photos of you, your family, your dog, your staff…remember PEOPLE BUY PEOPLE. Everyone would rather do business with a real person that a corporate drone, so use that to your advantage!


Content is King - ever hear that? It’s so very true in the online world. A blog has so many benefits and I won’t detail them here, we wrote a whole blog on them! Click Here (https://www.xclntdesign.com/blog/blogging-is-it-really-necessary.html) to have a read. But the simple explanation is blogs are great for educating and engaging your audience and a HUGE SEO boost.


Getting people to visit your website can be tough. But once you got them there, you really should instruct them on what you want them to do, so a powerful Call To Action (CTA) is uber important. You have just a few seconds to get someone’s attention and get them to become a customer, so you want to be clear on what action you want them to take and push them to “convert” to you. Here’s a few good CTAs: “Contact Us Today”, Call Now”, “Click Here”, “Sign Up Today”, “Schedule An Appointment”, “Download Now”, “Request a Demo”, “Buy Now”. Don’t let them think about it…tell them what you want!

So I'm going to end this blog with a Call To Action...contact xclntDesign today for assistance with your web presence!


Web Design


Billy Nendza


759 words
3 minutes, 47 seconds reading time


All Articles


Web Design
Village Mover
Sumterville, FL

Village Mover Web Design


Logo Design
Kristin Churchill Massage Therapy
Eustis, FL

Kristin Churchill Massage Therapy Logo Design


Logo Design
Bellboy Apartments
London, UK

Bellboy Apartments Logo Design


Web Design
Leesburg Lightning
Leesburg, FL

Leesburg Lightning Web Design


Print Design
Triple Phase Electric
Bohemia, NY

Triple Phase Electric Print Design


With over 40 years of combined experience, xclntDesign has seen design trends come and go. But we are always on top of the latest ideas and styles, and we can put that information and our wealth of knowledge to work for you and your company. Don't take our word for it, you can see for yourself.

We are creative.

XcintDesign has put me on the Google Map to success , before them I used a National company thinking bigger was better but that is Not the case here as it would take up to two weeks sometimes for the bigger company to return my calls . XcintDesign emails me back within an hour without fail , my gross income DOUBLED and my advertising expense dropped by 50% , can’t go wrong using them !

Review from Aubrey Teele

Aubrey Teele

John's Electric Service

This company is fantastic to work with! Billy and Fred go the extra mile when I need something to get done. Best web company I have worked with it. Would highly recommend this company.

Review from Kev55 Briggs55

Kevin McAuliffe

Environmental Composites

A special thanks to Fred, Billy and Laurel for getting the job done right and on time every time! (Even when I get them things last minute) Thank You!

Review from Gregory Smith

Gregory Smith

Spa Kingdom

Gets it right the first time, every time.

Review from Ty Fortier

Ty Fortier

Advanced Imaging Centers

They have been absolutely phenomenal in helping us to grow our small business! The best thing we did was to contact them about our website. Business is booming! Thanks guys! !

Review from Shannan Kost

Shannan Kost

Kost Plumbing

XCLNTDesign, is an amazing company with great people! They've made a wonderful website for me as well as designed my business cards. I recommend them to everyone!!! You won't be disappointed!

Review from Kristin Churchill

Kristin Churchill

Kristin Churchill Massage Therapist


We take great pride in our reputation for providing high-quality services and exceptional customer service. We are confident in our ability to provide the best possible experience for our customers and are always striving to improve. We would like to invite you to experience our exceptional services and see for yourself why we have earned such a great reputation.

We are respected.