886 S. Duncan Dr., Tavares, FL 32778

352-787-2379

Our Blog

Get tips, information, recommendations and more

Top Ranking Factors For Google Search Map Listings

You know that map that appears in Google when searching for certain types of businesses? Ever wonder what it takes to get on that map and be prominent in it? Well, wonder no more as Google has released some helpful information to get on up there!

First off, to have any chance of appearing, get yourself a Verified Google My Business account. There’s no reason not to; it’s free.

Second, make sure EVERYTHING in that profile is filled out and correct. Make sure the hours, address, phone numbers, and categories are selected and put up some pictures! And always keep this profile up to date. Hours change? Update it. Get a new review online? Respond to it. Do not leave these profiles hanging in space.

So you’ve done all these things, but now how do you get listed higher in the results? A good question…and the good answer is…it takes some work.

The path to high placement is through three different factors: Relevance, Distance, and Prominence.

Relevance is simply how close of a match to what the searcher was searching for is your business. So to master this, you need to make sure your Google My Business account is filled out completely and accurately. This helps Google better understand your business and make sure you are shown when someone searches for your type of business.

Distance isn’t too complicated. Google takes into account the distance between the searcher's location and your business location. The closer you are to them, the more likely you will get higher placement.

Prominence is the most difficult to master out of the three factors. This refers to how well your business is known. Chances are your business is not as well known as say a museum or a million dollar store brand. So you must find a way to compete on a local level with them. This is usually accomplished through many of the techniques we employ when building and marketing websites such as SEO and Social Media management.

Web links, online directory listings, website articles where you’re mentioned, and positive online reviews are all factors that go into making your business prominent. So make sure you get those backlinks (good quality ones). Make sure your local citations are up-to-date and accurate. And make sure you are driving people to leave online reviews on Google. And be active on Social Media, particularly on a local level.

Focusing on these factors will put you in a good position to get extra exposure. Need some help with this? Contact xclntDesign and let us take care of all of this for you!

Return to Blog

Environmental Composites

Responsive website design for a fiberglass and metals fabricator located in Tavares, FL.

Due to the unique nature of this business, a custom designed, custom programmed site was required. Specific products are tied to specific target markets, and products are also linked to other related products. All...

Visit Website

More about our web design services...

Grace Countryside Church

A logo for a new local church. Use of the tree icon ties into the countryside theme.

More about our logo design services...

In Charge Electric

In Charge Electric is a local electrical contractor, performing installations, troubleshooting, repairs and more.

More about our logo design services...

RJ Builders

RJ Builders is a former Parade of Homes of Lake County winner, and for a good reason, their homes are just phenomenal! Everyone has a dream home they hope to live in someday. When you think of the perfect home, you envision a grand home made from scratch just the way you want it. Home is where the heart...

Visit Website

More about our web design services...

Clear View Optix

Responsive web design for an optician in The Villages, FL.

Since the retail store sells boutique designer frames, they were looking for a site to match. Because the customer base for this company is older, the site couldn't be "too hip" with flashy animations and loud colors; so the design was made...

Visit Website

More about our web design services...

Battery Power

Responsive web site design for a retail outlet in Leesburg, Florida.

After several different websites, Battery Power was looking for a fresh start, and a larger presence in the local market. Since they do not sell online, their top goal is to get customers into the store, and that's what we aimed for...

Visit Website

More about our web design services...

Get inspired by our portfolio.

Get in to see us today.