886 S. Duncan Dr., Tavares, FL 32778


Our Blog

Get tips, information, recommendations and more

Answer Your Phone

When you make the plunge and start your own business, it's pretty standard to have a dedicated phone line to answer customers. A phone call may be your first impression with potential new business, so starting out on the wrong foot over the phone can be very bad. When a customer calls your business, they want to know that someone is going to answer them, right away. We live in such a high tech world, that everyone is accustomed to instant gratification, and if you don’t give it, someone else will.

Your customers are not looking to leave a voicemail message and receive a call back, even if it’s done quickly. They’re looking for someone to talk to. If you’re not there to pick up, generally they move on until they find a business who answers. Even if you call back within five minutes, often times a customer has already lost interest in your company and has opted to go with a competitor.

I cannot stress enough the importance of answering. We have so many clients who spend a lot of money in the competitive world of marketing to get people to pick up the phone and call them in the first place. For all the time, effort and money that goes into every customer acquisition, to lose it because no one answered the phone is simply unacceptable.

Some businesses think that they are so small that they can answer and work at the same time. They usually do this because they cannot justify the expense of hiring a full time customer service representative to field those calls. STOP THAT THINKING RIGHT NOW! Consider the thousands of dollars you spend on advertising every month. Now think about what you might be losing. Still think you can’t afford it? YOU CAN’T AFFORD NOT TO!

The key is to make your customers (or potential customers) feel as if they are your number one priority. If this isn’t an option, you may also try an answering service. These are generally very affordable, and help prevent client loss. But nothing can replace a knowledgeable person who works for you answering those calls themselves. Remember, the key in gaining business is responsiveness to contact.

It’s not enough to simply answer the phone though. If you don't want to talk to someone, no matter how nice you are, your clients can tell! Answering the phone with a smile, and having a good attitude are keys to keeping satisfied customers, and turning potential clients into current customers. 

Return to Blog

Grace Countryside Church

A logo for a new local church. Use of the tree icon ties into the countryside theme.

More about our logo design services...

Triple Phase Electric Leave Behind Card

This is a leave behind card created for a residential and commercial electrical contractor from Long Island, NY. After he completes a job, he leaves this card with a customer, which features discounts on future work as a way to say thank you.

More about our print design services...

Kristin Churchill Massage Therapy

Logo design for a Massage Therapist located in Eustis, FL. The logo design for Kristin Churchill Massage Therapy needed to convey a softness as well as represent a little of Kristin's personality.

More about our logo design services...

Battery Power

Responsive web site design for a retail outlet in Leesburg, Florida.

After several different websites, Battery Power was looking for a fresh start, and a larger presence in the local market. Since they do not sell online, their top goal is to get customers into the store, and that's what we aimed for...

Visit Website

More about our web design services...

In Charge Electric

In Charge Electric is a local electrical contractor, performing installations, troubleshooting, repairs and more.

More about our logo design services...

Clear View Optix

A logo design for an optician based in The Villages, Florida. The client requested a logo that conveys they offer the latest trends in eyewear.

More about our logo design services...

Get inspired by our portfolio.

Get in to see us today.